Cory Lancaster has been named Assistant Vice President for Marketing Communications and Media Relations in Stetson University’s Marketing Office, effective in July.
Lancaster joined Stetson in 2016 as director of Internal Communications and made Stetson Today, the university’s news site, into an incredibly current and consistent information source for the campus, according to an announcement this week from Bruce Chong, vice president of Marketing and Communications at Stetson.
She successfully led efforts to improve internal communications by working with the School of Business Administration’s Marketing faculty and students to survey students, faculty and staff on their preferences and needs. She almost single-handedly led efforts to update the Stetson Today website and worked with Gary Sipe, director of Web Services, to create an archive of historical information and articles, Chong wrote in the announcement.
Before Lancaster joined Stetson, she was managing editor of The Daytona Beach News-Journal and an award-winning senior reporter for the Orlando Sentinel. She served as president of the Florida Society of News Editors and organized the society’s Sunshine Sunday initiative to advocate for public records and open government. She served twice as a judge for The Pulitzer Prizes in Journalism. She has a bachelor’s degree in journalism from the University of Florida and a master’s degree from Rollins College.
Lancaster will assume the Assistant Vice President for Marketing Communications and Media Relations position as of July 1, 2022. Until then, Stetson University Magazine Editor Michael Candelaria will continue to manage the day-to-day operation as interim Assistant Vice President for Marketing Communications and Media Relations.
